Before beginning the design of my book I firstly wanted to look at the psychology of colour in relation to health and children among sensitive topics. Health booklets can often appear daunting because they use clinical colours such as large amounts of white and primary colours which you would find on posters. By also using a bold font in this combination they can often appear quite emotionless and detached from the audience. With a sensitive topic like Autism and child development the choice of colour and design decisions are completely vital in the making of my book to have the right tone of voice which is suitable for parents.
I found looking through this book incredibly interesting as it mentioned about how colours can be connected to emotions and ways in which people think. The first page that I looked at that would be useful for my project was 'sentimental' as the colours are connected to calm surroundings this would be useful for parents because it would allow them to feel more relaxed in reading the publication rather than something which is clinical and detached like the previous research into health campaigns.
The colours are incredibly soft and when designing I could perhaps use these for inspiration for backgrounds and when creating a set colour palette. A similar colour palette from the book is shown below called 'restful' however these are much lighter and more like pastel shades which is something I will need to experiment with whether is be different stock or simply colours of ink.
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