The title at the top reminded me of wood block type because of the simplicity of the letterforms but also their width. Even though this is clearly a digitised font you can clearly see its origin with wood block type due to some of the textures used within the finish of colour, this could be to somewhat portray the idea of inks and printing with blocks.
Example of wood block type:
http://typophile.com/files/IMG_7980_3456.JPG
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