Even though the posters I created were to create awareness of the website itself I thought it would be important to create the "interactive" element to actually consist of events. These events could be held by different horse riding schools where they could request a batch of items to educate local people who are interested in owning a horse. This could include set talks by professionals, purchasing items from the riding school's store, tips and advice from people who already own horses but generally use the website to promote the idea of education and correct horse care to prevent the UK horse crisis. They would also be able to demonstrate certain techniques such as cleaning stables, grooming and how to use head collars and other equipment correctly in smaller groups. Tickets would be necessary as the groups would need to be small and controlled. Charities often set up stalls at different events to promote themselves (see below) and I thought it would be worthwhile to create some promotional print material for my website as though it would have a larger budget.
https://www.behance.net/gallery/20317969/Commercial-print-pack
https://www.behance.net/gallery/22066403/SYMPOSIUM-AQUAE14-CHAVES
Gazebo for the event:
Ticket:
Tote Bag (pack):
Business card (pack):
Pin badge (pack):
Hoof pick (pack):
Blank book for notes (pack):
Pencil (pack):
Staff (to wear):
Although I won't have the time to physically print these items it is worthwhile thinking how the brief could be pushed further if I had more time. Especially as some of these items could be created through a simple screen printing process.
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