Wednesday, 27 November 2013

OUGD405: Brief 1- Victoria Quarter

Victoria Quarter

After looking at different types of frames and a wide range of stores I found that the higher market stores and frames appealed to me more due to my own personal taste, this meant that I wanted to visit somewhere that held ideologies of higher class/ upper market stores. This meant that today I visited the Victoria Quarter in Leeds to gain inspiration for this brief through looking at the idea of Victorian architecture and how the building affects how the store/ products are chosen. The photographs below are taken by me and are a form of primary research into patterns and structure. 

























I especially loved the roof within the Victoria Quarter as it is beautifully crafted and would work well with a photo frame which is trying to show beauty and craftsmanship (decorative/ historical looking frame, perhaps could be Victorian inspired). The patterns on the floor have also given me an indication as to the colours I want to use, gold/neutral tones as well as dark blues which are often used in wealthier stores. I also found that stores within the Victorian Quarter use frames to display and sell their products. I found this quite interesting as I am researching the backing paper for photo frames, companies use frames to highlight the importance of their own work, this could also work in highlighting the importance of a particular brand or idea when designing the backing paper. 





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