Wednesday 18 May 2016

OUGD603: Brief 10- Indian Restaurant/ Take Away Brand Concept

Brief

Create a brand concept for a new restaurant & take away for Indian food. The new restaurant will be based in major cities in the Uk and have a higher end audience. The concept for the new restaurant should incorporate Indian culture which requires research into ways in which this could be portrayed. 


Background/ Considerations

Consider the tone of voice of the design; what would be suitable for a unique, creative and new restaurant? Think about the customer and target audience of the store and how this impacts the design created? How is traditional Indian culture recognised within this brand?


Mandatory Requirements

Blog posts and design boards to demonstrate your development process and evidence of relevant research, which has impacted your practice. 


Deliverables

A concept for a new Indian restaurant and take away, this should include a logo and story behind the brand. 

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